PROPOSAL

WHAT’S GREEN WITH BETSY?!?

Simple Steps That Make a Difference!

For Newspapers Considering a Green Tips Column…

WHAT: I propose an advice or a green tips column called “What’s Green with Betsy” about “going green” or how to conveniently and simply make beneficial changes for the planet and for your health in practical everyday ways.  What’s good for the planet is good for you and what’s good for you is good for the planet.  The column will be set up in a question and answer format, similar to Dear Abby or Ask Beth.  I would like readers to submit questions about “going green” and how they can move towards a more healthful lifestyle. I will recommend simple steps one can take, suggest specific products, help sort through erroneous information, give healthy home and personal care tips, or just plain offer advice about making a difference, no matter how big or how small. I can even provide recipes for safe alternatives to lawn pesticides, household cleaners or skin care products using kitchen ingredients. I will offer seasonal “green” commentary as well. Alternatively, I will write columns on recycling, local and organic foods, safe cosmetics, vampire energy, Yes Fish, No Fish, green holiday ideas, etc.

FOR WHOM: Let’s face it.  Not everyone is glued to a computer or blackberry.  My column is mostly geared towards people who are not Internet savvy, or who don’t want to be, who want to do their part, who want the truth and who still prefer the routine of getting their information with a newspaper in hand.

WHY: At long last, going green information is in the forefront of life today. This information is certainly all over the Internet. There is no shortage of “going green” e-newsletters, blogs and web pages about saving the earth. In almost every aspect of life – from organic food to organic clothes to organic bedding to safe cosmetics and safe cleaning supplies to pesticide free weed control, to energy efficient light bulbs – everyone is capitalizing on the green movement.  Green buzz words are endless.   The amount of information available can be overwhelming, confusing and sometimes erroneous. My column will help clear up some of the confusion and help sort through the “green washing”.  My recommendations will be easy to do, cost effective, and of course “pro planet”.

HOW OFTEN: I am thinking of a weekly or bi-weekly column, but it really depends on its success with the readers.  Less often, more often.  Anything is possible.

BIOGRAPHY: Betsy Wild has been an environmental and an organic lifestyle advocate since the 1970’s.  She and her husband own several “green businesses”  – Boston Tree Preservation, an organic based tree care company; Arborjet, which manufactures  environmentally safer products and formulations for the control of exotic invasive insect pests in trees;  and their newest venture converting their 35 acre seaside cranberry farm in Sandwich, MA to an organic tree/vegetable/herb farm.  She currently writes a green tips column in The Sandwich Enterprise called “What’s Green with Betsy”, as well as on line blogs under the same name for CapeCodToday.com, Plymouth Daily News,  Patch.com Winchester, and 23 Wickedlocal.com.  Betsy formerly managed the promotional and educational materials for the businesses, as well as spearheaded efforts to make the businesses even greener.  She is the mother of 3 grown children.

INTRODUCTION: (to be used the first few times the column is run)

Welcome to “What’s Green with Betsy”. I’m so excited to write this “green” advice column!  I have been passionate about protecting health and the environment for the past 30 years and am eager to share my knowledge.   I am convinced that even the smallest change you make can make a big difference – for you, the earth and your pocketbook.  I want to answer your questions on how to “go green” and how to move towards a more healthful lifestyle.  I want to help you sift through the onslaught of green information coming at us daily.  I will recommend simple steps you can take, suggest specific products, help sort through erroneous information, give healthy home and personal care tips, or just plain offer advice about making a difference, big or small. I can even provide recipes for safe alternatives to lawn pesticides, household cleaners or skin care products using kitchen ingredients.

It’s simple really, what’s good for you is good for the planet and what’s good for the planet is good for you.  So, send me your questions and let’s make the world a safer, healthier and better place.

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